Minneapolis, Minnesota February 25, 2005 - Axonom Inc. announced
today the availability of
Powertrak V7 for Microsoft CRM. The new
release of the award-winning CRM system features new modules and an enterprise
application builder that takes advantage of the latest Microsoft .Net and
server technologies. The new application builder extends Axonom's position as
the leading enterprise-level solution provider for Microsoft CRM and offers a
high-ROI, low cost application development environment for anyone building
customer-facing applications. In addition to making the Powertrak-branded
vertical solutions even stronger, Axonom has also signed a significant number
of new OEM-level partners, who are building out their entire vertical solutions
on the Powertrak foundation.
The new
Powertrak Application Builder provides high ROI and quick
payback for implementing high-requirements CRM and Partner Relationship
Management (PRM) solutions. Application Builder features a multiple language
screen builder, in-line editable lists, field-level security within forms,
browser-neutral use and multi-database support. Microsoft-centric companies who
distribute through multiple channels including the internet can simplify
support, reduce development costs and rapidly implement tailored web
applications. The entire family of Powertrak modules for high-tech companies
such as Product Configurator, Call Center, Technical Case Manager and Portal
benefit from new
Powertrak Workflow enhancements, such as configurable
territory and roles based notification and task routing. A new optional
branched dynamic scripting rules engine drives wizard-like screens to handle
order taking, lead qualification, incident intake and similar applications
where accuracy and speed are necessities.
"Our UK Government Microsoft CRM customer base relies on Powertrak for
essential functionality. For instance the Local Government Association could
not have met the challenge of managing its 450 Local Authority members without
Powertrak," said Tim Vernon, Managing Director of Optevia. "The launch of
Powertrak v.7, and its Application Builder will ensure that with Microsoft CRM,
these Government organizations can meet their CRM and e.Government challenges
during 2005 and beyond," said Vernon. Adds Neil Sibson with Central Telecom
"The combination of pre-built industry specific modules, certified integration
to Microsoft CRM and low-cost development tools convinced us to build our
next-generation CTI-enabled call center applications with Powertrak. We are
able to go right after our specific markets with a full solution, in record
time."
Ron Parkin, Managing Director of SevenThree, notes that "SevenThree has many
years experience using high-end toolkits to configure CRM applications.
Based on the extensive capabilities of the Powertrak suite of products, we've
partnered with Axonom to develop the next version of BUILD! for Microsoft CRM
for the Construction Industry."
"Axonom's Powertrak Application Builder provides a rapid application
development environment that significantly leverages our development efforts"
adds Don Bowden, CEO of HomeBuilder WebServices. "Integration and the look and
feel of the Microsoft CRM environment are built in! And now with Homebuilder
Web Services sales, customer service, and production modules, homebuilders will
benefit from finely tuned, industry-specific functionality that will serve
their software needs now and long into the future."
Powertrak V7 Core incorporates all Application Builder functions and adds more
standard features, improving ease-of-use and scalability. Configurable
duplicate handling and spreadsheet-like entry screens improve accuracy and
simplify data entry. All lists now provide savable personal views. New
productivity features include the ability to run definable functions such as
workflow plans, email blasts, event participation and task scheduling from any
list.
"The upcoming release of
Powertrak for Microsoft Outlook®, a thin
solution running under Microsoft Terminal services and Citrix, will further
launch both Microsoft and Axonom into new environments. Many of our customers
have asked us to port our award-winning Outlook technology to our Microsoft
CRM-based solution," said Mike Belongie, Axonom SVP. Adds Clark Dircz, CEO "By
popular demand, we are on track to release this ground-breaking module in early
summer, another example of scalability and functionality that no one ever
expected from Microsoft CRM."
Powertrak Application Builder will ship in March 2005, along with several
Powertrak Core and Industry Solution modules. All other Powertrak modules will
ship in the summer of 2005. Axonom partners shipping OEM solutions include-
Axonom is a CRM Mid-Market focused company, providing Microsoft-based solutions
to the high-tech manufacturing, financial services and not-for-profit
industries. Axonom supports a North American and worldwide customer base. For
further information please call Axonom toll-free at 888-814-2880 or visit our
web site at
http://www.axonom.com.
